Process Pink: Help Kiss Breast Cancer Goodbye!
THINK PINK:
There are many companies, institutions and professional sports teams who have joined the venerable cause of promoting breast cancer awareness.
I recently saw a golf tournament for the LPGA where all the bunkers were filled with pink sand. ( A brilliant promotional idea!) The NFL and other professional leagues are now prominently featuring the pink ribbon showing support.
THE PINK PANTHER
The LPGA’s Pink Panther is Paula Creamer, but this fall, Boca Raton’s Morgan Pressel went pink to support breast-cancer prevention. Polo Ralph Lauren designed a “Morgan” shirt for Pressel to wear during Breast Cancer Awareness Month in October. Shirt sales will benefit the Boca Raton (Fla.) Community Hospital where her late mother, Kathy, was treated for breast cancer.
“It’s truthfully all about the cause, which is what is so great about the shirt,” Pressel wrote in an email. “Black and pink are great colors, so the shirt looks awesome.” The 19-year-old major champion (Kraft Nabisco) and Solheim Cup star (she beat Annika Sorenstam in singles) lost her mother to breast cancer in 2003. This dreaded disease affects more than 200,000 women each year.
PROCESS PINK
American small and medium sized businesses now have a simple and effective way to help join this cause! Process Pink is one easy solution. Sponsored by Direct Technology Innovations, a Frontstream Company, Process Pink allows business owners to support their community and contribute to the National Breast Cancer Foundation. http://www.nationalbreastcancer.org/
LAS OLAS BOULEVARD GLAM-A-THON
On October 10th, 2009 the Process Pink Team participated in the Las Olas Boulevard Glam-A- Thon, a fun-filled series of events whose tagline was ” Kiss Breast Cancer Goodbye!”
http://www.glam-a-thon.com/website/contact.html
Throughout October, Process Pink will be participating in various similar events throughout South Florida, where the company has its headquarters.
BUSINESS AS USUAL
According to DTI’s Executive Vice President, Robert Cleveland who is spearheading this initiative: ” Process Pink is designed to enable merchants throughout the United States to contribute to the National Breast Cancer Foundation by simply conducting business in the usual manner. Each time a credit card transaction is processed, it helps the cause.”
A portion of the Mastercard/Visa credit card processing fees will go directly to the National Breast Cancer Foundation. http://www.nationalbreastcancer.org/
BENEFITS OF PROCESSING PINK
• There is no cost to you to participate in the program.
• Save money on credit card processing costs.
• Support one of your favorite charitable organizations on an ongoing basis.
• Have the most effective and efficient processing services for your business.
• Receive excellent, dependable customer service.
• Receive recognition as a participant in the Process Pink program.
• Know you are doing your part to make a difference in the world.
• Increase your revenue by advertising your participation in the program via a window decal.
The Merchant Maven
HOW TO GET INVOLVED WITH PROCESS PINK:
For more information on how your business can Process Pink call Robert Cleveland at 954.958.0468 or send an email to robert@directtec.com
INFORMATIVE VIDEO FROM ELIZABETH HURLEY:
Below is a worthwhile video regarding Breast Cancer.
