I am Number Seven!
The Merchant Maven Talks about Search Engine Optimization (SEO) What’s it Good for and Who can Help Me Get it Right?
Sunday, March 1st, 2009
Do a “Google Search” on the merchant maven. You’ll see that on the first page, maybe 6 rows down, there I am. Five days later, I moved to the top. That’s pretty cool and shows how if you update your blog frequently and use keywords and tags correctly, it can affect your indexing.
NOT BAD for the first week of existence, huh?
GOOGLE. GOOGLE. GOOGLE.
Frankly, I like being number six on the single most powerful internet player. On the flip side, however…..first someone has to know to type in the specific words: the merchant maven. Here’s where it gets a bit tricky. This is where you need SEO help.
You’ll also see my name further down on a “blog archive” on the same page. This order of appearance will inevitably change on Google and other search engines. Don’t even try to figure out what algorithms they use to rank people…because they change with the wind.
But Google is really the key player to worry about. According to statistics I have gathered on another site I oversee, 37.31% of web searches arrived at my site via Google. Number two was search.live.com with 7.83%. The others you ask?: foggettaaboutittt! – a mere 3% and lower.
The Merchant Maven is also featured on another Google entry, but in a different way. On this particular entry I posted a comment on a PR web press release I saw. http://www.topix.com/forum/news/prweb/TS9282BKVD9GB1FDN
This shows you the power of SEO marketing:
GET SOME HELP WITH SEO
The problem is you will most likely need help in doing all of this….. It takes time to set up blogs, post comments, write articles, design relevant stories and then MONITOR the progress.
Here’s where a good SEO consultant comes in. You’ll see them ALL over the internet promising this result and that result. Everyone seems to know how to do it better and with better results. It’s hard to make a decision. The merchant maven uses someone I have known since the days I still had a full head of hair: Altman Communications out of New York. www.altmancommunications.com. He’s a one man shop with connections throughout the United States and the web. He’s not just some SEO dude who read a few books on internet marketing. He’s a former Creative Director and Senior Copywriter for some of the more successful Madison Avenue Ad Agencies.
Some of the basics of SEO are: Submitting press releases via PR web, updating content daily, weekly, even hourly. Using meta tags correctly. Paying attention to keywords and using them without being overly obvious. Also have a pro set up your blog with the right plugins and various optimizers. It’s also important to be active in all of the online communities.
THE MERCHANT MAVEN will be on FACEBOOK, YouTube, Linkedin, Twitter and many others.
Stay Tuned to the Merchant Maven!
